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What are Order Fulfillment messages?
These are notifications sent to customers when their order is ready to be shipped. This message is triggered when an order is marked as Fulfilled in Shopify or Woocommerce. These messages are also known as transactional messages.
Here’s how you can improve the customer experience with the order fulfillment messages.
Strategy 1: Enrich the content specific to the order
- Add an image to the template to make the content more interesting.
- Configure dynamic images for enhanced customer interaction.
- If the customer has ordered a single product, the product or variant image will be added. If the customer has purchased multiple products, the default image will be sent.
Strategy 2: Give options to ask queries
Many customers have queries regarding their order tracking and delivery.
- Add an “I have a query” button and list a set of commonly asked FAQs.
- Add a Talk to Agent button to directly let the customer connect with a support or customer care executive.
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Strategy 3: Showcase bestsellers and drive bot orders
Utilise this notification to showcase New Arrivals or Best Sellers to customers. They will most likely purchase while they have shown your brand trust and interest.
This is the time to reveal your WhatsApp store to your website shoppers.
- Show the most relevant products directly on WhatsApp
- Give exclusive WhatsApp offers to nudge a repeat purchase.
Frequently Asked QuestionsHow do I add tracking to Order Fulfillment?How to change the content for each notification?
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