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What are COD confirmation messages?
COD confirmation messages are notifications sent to customers when a COD order is placed successfully. The main use case of this notification is to nudge the customer to convert their COD order to a Pre-paid order. Hence, these messages are also called COD to Pre-paid conversion messages and help reduce the problem of Return to Origin (RTO).
Using the following strategies, we can see a higher conversion % with these nudges.
Strategy 1: Offer an exclusive discount
Tailor the messaging to inform the customer about the benefits of converting to a Prepaid order.
- Mention details of their order
- Clearly state and highlight the amount saved or discount offered.
- Make sure to mention that the offer is valid for a limited time only.
Strategy 2: Send a reminder
Send a another message to customers to act as a reminder to make the purchase.
- Set up Ping 2 indicating that it's the last chance to avail the offer.
- Set the message to be sent 10 minutes before the flow expires.
- Send a payment reminder to customers who selected the Pay and Get Discount option in the previous ping but have not placed an order yet.
Frequently Asked QuestionsHow to change the content for each notification?Can the BOB bot send the ordered product details in notifications?What is the difference between COD in order confirmation and COD confirmation?
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